What’s Happening To McDonald’s?

Sources are reporting that McDonald’s is closing hundreds of its stores as it continues to struggle financially.

syracuse.com states: “Around the world, the company said that it was doubling the number of store closures this year to about 700.”

Eater.com states:  “The chain revealed today in its first quarter earnings report that McDonald’s plans to slash costs by closing ‘about 220 under-performing restaurants primarily in the U.S. and China.’ There are also plans to shutter 130 restaurants in Japan. This is on top of the 350 restaurants the chain already shut down during the quarter.”

The company’s global sales dropped by 2.3 percent and there was an 11 percent decrease in total revenues. Bloomberg adds that same store sales fell by 2.6 percent this quarter and net income fell by 33 percent.

Fortune Magazine writes:

“The restaurant company closed 350 stores in early 2015, on top of the 350 it had already said it would shutter, as the burger purveyor seeks to stanch sales declines…”

“Those previously unannounced closings, disclosed on a conference call with Wall Street analysts on Wednesday, are on top of the 350 shutterings the world’s largest restaurant chain had already targeted for the year.”

700 restaurants is still just a small part of the 32,000 or more restaurants that McDonald’s operates.

In other McDonald’s News, one man is dead and two others are injured after a rash of gunfire outside a McDonald’s in Jacksonville, Florida.  It happened in the parking lot of the McDonald’s around 10:30 p.m. on Wednesday.

The victims’ identities have not yet been publicly released.

Police respond to the scene after receiving calls of

Sergeant T.K. Waters with the Jacksonville Sheriff’s department said one victim in his mid-to-early 20’s was found slumped over the steering wheel of a white vehicle.

The other two victims, he said, went into the restaurant looking for help before they were transported to a local hospital. The men were last listed in critical and stable condition.

(Updated article)


New Lawsuit Against McDonald’s

According to sources, a group of minority fast food workers accused McDonald’s Corp. of violating their civil rights in a new lawsuit between the Fight For 15 movement and the Oak Brook, Ill.-based multinational.

Backed by the Service Employees International Union and the National Association for the Advancement of Colored People, ten workers filed a federal complaint in Virginia today against McDonald’s and one of its 2,500 independent owner-operators, a franchisee company called Soweva.

Were people fired for being black?

The workers, nine of whom are black, say Soweva managers told them they needed to “get the ghetto out of the store” and fired them after hiring a string of white employees in 2014. McDonald’s corporate headquarters failed to correct the alleged discrimination and should be held liable as well, the complaint said.

The complaint, which also alleges instances of sexual harassment, seeks damages under Title VII of 1964’s Civil Rights Act.

It comes at a time when McDonald’s is facing increased exposure to labor complaints and lawsuits. By naming McDonald’s Corp.in the complaint, these legal actions challenge the legitimacy of McDonald’s’ contractual agreement with franchisees, which stipulates that McDonald’s Corp. can’t be held liable for any labor law violations committed in their restaurants.

More on the lawsuit

Is McDonald’s over?

Is McDonald’s having trouble?

According to Yahoo!, same store sales have fallen for multiple quarters and the burger chain has been hit with a number of PR problems—mostly abroad.

Things like vinyl and a human tooth have been found in French fries and chicken McNuggets at McDonald’s in Japan, which forced the company to issue an apology and drop their chicken nugget distributor. McDonald’s Japan has seen nearly six straight years of sales declines.

Meanwhile, there is a French fry shortage at McDonald’s Venezuela and the local government is not taking it well. Venezuelan state-sponsored newspaper, Telesur, published an article with the headline, “McDonald’s joins economic war against Venezuela.” Venezuelan president Nicolas Maduro also tweeted negatively about the company.

In the U.S., McDonald’s has unveiled a new marketing plan to address falling sales. In order to appeal to those who want healthy, fresh food, McDonald’s will allow for an increase in local control. That means that chain owners will be allowed to give menus more regional choices.

Nationally, McDonald’s will work to simplify its menu and introduce a “Create Your Taste” initiative, which allows customers to personalize their burgers.

A redesign is also in store for the fast-food behemoth. The company unveiled new minimalist bags and changed their slogan from “I’m lovin’ it” to “Lovin’ is Greater than Hating.”

Big Fight At Chicago Rock ‘N’ Roll McDonald’s

Over the years, various fights at McDonald’s have probably taken place.

But have you seen one like this?

According to WGN, a popular McDonald’s restaurant in downtown Chicago was the site of a large disturbance captured on video early Saturday.

According to the Chicago Sun-Times, Chicago police confirmed that they were called to respond to a fight at the Rock ’n Roll McDonald’s in the city’s tourist-friendly River North neighborhood about 1 a.m. Saturday.

The crowd involved with the disturbance, which was captured on video and posted to YouTube, had already dispersed by the time officers arrived at the scene, DNAinfo Chicago reports.

Police officials told WGN no further investigation of the incident will take place, as only minor property damage and no injuries resulted from the altercation.